{"id":668,"date":"2017-03-30T12:54:09","date_gmt":"2017-03-30T12:54:09","guid":{"rendered":"http:\/\/sicv.activearchives.org\/logbook\/?p=668"},"modified":"2017-03-30T12:57:22","modified_gmt":"2017-03-30T12:57:22","slug":"iconography-is-ocr","status":"publish","type":"post","link":"https:\/\/sicv.activearchives.org\/logbook\/iconography-is-ocr\/","title":{"rendered":"Iconography is OCR"},"content":{"rendered":"<blockquote><p>Paradoxically speaking, meta-dating makes us <em>deaf<\/em> towards images.<br \/>\nWestern cultural competence and technology of finding,<br \/>\ntransferring und processing stored images has been marked by the<br \/>\nsupremacy of the word as instrument and medium of control and of<br \/>\nnavigation, such as catchword translation of image contents and<br \/>\nthe titling of authors and works &#8211; a practice which the mediaphilospher<br \/>\nVil\u00e9m Flusser calls \u201eIconoclasm\u201c. Iconography is the<br \/>\nessence of a text-based grip on images (comparable to Optical<br \/>\nCharacter Recognition), trying to reduce the informational<br \/>\nrichness of an image to the clarity of verbal semantics.<\/p><\/blockquote>\n<p><!--more--><\/p>\n<blockquote><p>In sharp contrast to iconography the media-archaeological<br \/>\ninvestigation of image archives do not take images as carriers of<br \/>\nverbally expressable meanings. Image processing by computers can<br \/>\nno more be re-enacted with the anthropological semantics of the<br \/>\nhuman eye. The starting point is rather a theory based on Michel<br \/>\nFoucault\u00b4s discourse analysis and Claude Shannon\u00b4s mathematical<br \/>\ntheory of communication, as well as practices and notions of datastructure-oriented<br \/>\nprogramming. A meta-data-free visual memory<br \/>\nleads to intuitive visual archives: <em>modelling<\/em> similarity without<br \/>\nverbal annotation; instead: query by visual (ex)sample, automatic<br \/>\nfeature extraction. This model does not replicate human behaviour<br \/>\nbut media-archaeologically performs data mining. Just throw an<br \/>\nimage into the computer and see how the computer, orders it &#8211;<br \/>\nwhich, finally, might teach humans to take the perspective of<br \/>\ncomputer perception (for a moment at least).<\/p><\/blockquote>\n<p>Wolfgang Ernst, in &#8220;Visual im\/mediacy: towards a cultural technology of images&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Paradoxically speaking, meta-dating makes us deaf towards images. Western cultural competence and technology of finding, transferring und processing stored images has been marked by the supremacy of the word as instrument and medium of control and of navigation, such as catchword translation of image contents and the titling of authors and works &#8211; a practice [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[104,4,1,93],"tags":[111,47,110,9,112,26],"_links":{"self":[{"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/posts\/668"}],"collection":[{"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/comments?post=668"}],"version-history":[{"count":5,"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/posts\/668\/revisions"}],"predecessor-version":[{"id":674,"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/posts\/668\/revisions\/674"}],"wp:attachment":[{"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/media?parent=668"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/categories?post=668"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sicv.activearchives.org\/logbook\/wp-json\/wp\/v2\/tags?post=668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}